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In 2015, Influence Public Affairs (IPA) was strategically established as a prominent subsidiary of Influence Group, a leading marketing communications consultancy in Egypt since 2007, with a diverse portfolio of over 90 local and international clients.

As a premier public affairs firm, IPA excels in delivering invaluable advice and fostering mutually beneficial engagements between the private and public sectors. Specializing in government affairs, public policy, and investment matters, IPA strategically influences public opinion through targeted campaigns, transcending boundaries for impactful outcomes.

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New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges
New Government and Sectoral Challenges

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New Government and Sectoral Challenges

The government of Egypt has recently undergone a significant restructuring of its ministries, The most important features of the change in the new government formation in 2024 include changing 15 names, retaining 6 ministers, and merging a number of ministries. This change aims to address internal problems and challenges, especially in sectors such as health, electricity, and supply, in addition to the global challenges that affect the Egyptian market. IPA will focus on the Economic group. This reformation comes as part of a broader effort to enhance the efficiency and effectiveness of governmental operations, particularly in the economic sector, by creating and merging ministries to better align with the nation's priorities.

The new Egyptian government faces numerous challenges and has set forth several urgent priorities to address them. Key among these is the continuation of economic reform, which includes focusing on attracting and increasing both domestic and foreign investments, encouraging private sector growth, and controlling inflation and market prices.